Helping ambitious ventures build a bolder future.
Bolder Ventures is a senior advisory firm of entrepreneurs and executives. We help companies grow, transform and enter new markets, with a particular strength in bridging the Nordics and Luxembourg. Built on trust, hands-on experience and long-term relationships.
A B O U T
We think like fellow entrepreneurs and deliver like battle-hardened executives.
Bolder Ventures partners with founders, leadership teams and investors to build, scale and transform companies. As former CEOs, managing directors, board members and founders, we have led growth, turnarounds and transformations, and advised public institutions and large corporations on strategy and market entry. Our background is in building companies, not just advising them.
Our partnership brings together Nordic and Luxembourgish leadership. That makes us a natural bridge for companies looking at Luxembourg, with a trusted network across its public and business leadership. We work in six languages, including all three of Luxembourg’s official languages, and we build relationships that last.
Our Services
Strategic Representation Luxembourg
Your trusted voice in Luxembourg
Success in Luxembourg is built on trust, continuity and the right relationships. As your representative, Bolder Ventures acts on your behalf with the institutions, decision-makers and partners that matter, opening doors at the right level and building relationships for the long term. We bring senior experience, a deep local network and fluency in all of Luxembourg’s official languages, together with a genuine understanding of where you come from. Whether you are entering the market or strengthening your position, we make sure you are present, understood and taken seriously.
Incorporation Luxembourg
Establishing the right structure from day one
Setting up in Luxembourg requires more than incorporation. Bolder Ventures supports companies in establishing the right corporate structure and navigating the local ecosystem, from holding and IP structures to available incentives and relevant professional and institutional partners. Our local expertise, network and language capabilities help make the entire establishment process smooth and efficient.
Market Entry Benelux
From market access to commercial growth
Successfully entering the Benelux market requires local knowledge, cultural understanding, the right network and hands-on commercial execution. Bolder Ventures helps companies identify opportunities, reach decision-makers, develop clients and build strategic partnerships across Luxembourg, Belgium and the Netherlands, turning market-entry strategy into tangible business development.
Executive Team
Juho Wallenius
Finnish-Luxembourgish executive with 20+ years’ experience and a high-level Nordic network
Former CEO of Luxus Worldwide, leading global B2B sales
Founder of Pointer Group, built from zero and acquired by TBWA
Board member and advisor to Nordic groups, founders and investors
Former CMO, VP and interim CCO: M&A, IPO preparation and turnarounds
Languages: Finnish, English
Managing Partner & Senior Advisor
Native Luxembourger, raised in Sweden
Trusted network across Luxembourg’s public sector, defence and business leadership
Executive advisor to public institutions and large family groups
Strategy, transformation and restructuring
Founder, managing director and investor of Luxembourg companies for 10+ years
Languages: Luxembourgish, French, German, English, Swedish
Partner & Senior AdvisorCarolyn Gobran
Focus sectors
Defence & Dual-Use Technologies
Supporting Europe’s security and resilience
Luxembourg is strengthening its defence and space capabilities, and Nordic companies bring some of Europe’s most advanced technologies. We help defence, space and dual-use companies establish a trusted presence in Luxembourg, engage with the right institutions and build long-term partnerships, always transparently and in line with applicable compliance and export-control rules.
Sustainable & Innovative Technologies
Bringing Nordic innovation to Luxembourg
From clean tech to circular and sustainable products, Nordic companies lead in innovation that makes a lasting difference. We help them find the right partners, customers and ecosystem in Luxembourg, and turn a strong idea into a lasting local presence.
SELECTED EXPERIENCE
Supporting defence and dual-use companies
Acting as trusted local representative for defence and dual-use technology companies. We build relationships with institutional and industry stakeholders and position each company for long-term cooperation in Luxembourg.
Pioneering in retail marketing
Hyper-focused and innovative. Creation of a category-defining retail marketing practice. Finding a blue ocean and building on it from scratch.
Re-positioning a leading car brand
Repositioning and finding new audiences for one of the best-selling car brands in the Nordics, transforming brand perception and strategic direction.
Portfolio segmentation for a hotel group
Customer insight-led asset segmentation, conceptualization, and rebranding to regain a competitive edge in the Nordic and Baltic hotel market.
Reinventing car maintenance services
From deep customer insight to a reimagined service category. The creation of a new market segment in the automotive aftermarket.
Turnaround of a digital agency
Refining core competencies, rethinking the offering, and repositioning for growth. Opening of new markets, attracting new global clients, and creating lasting revenue streams.
Transformation of a consumer lender
Transforming a multinational scale-up during a critical inflection point, balancing regulatory, growth, customer experience, and brand imperatives.
Defining a differentiate purpose for a VC fund
Digging deep to find a larger mission and to articulate a purpose to direct the growth of a leading Venture Capital fund.
Re-positioning a fintech bank
We co-create ventures, spin-outs, new business lines, and innovative growth channels with ambitious teams. From market validation to launch, we’re hands-on.
Market entry for sustainable innovative technologies
Market entry and business development for a sustainable innovation company, opening doors to leading retail and hospitality players and building a lasting customer base.
Scaling a B2B payments business
Preparing a pan-European payments and mobility business for IPO with commercial and brand strategy, setting a foundation for sustainable growth.
W H A T W E DO
We partner across three pillars:
We co-create ventures, spin-outs, new business lines, and innovative growth channels with ambitious teams. From market validation to launch, we’re hands-on.
ENTER
BACK
We help raise smart capital and find strategic partnerships — from angel to growth and scale up stages. We support our customer and portfolio companies hands on with go-to-market, talent, and governance.
We help companies unlock commercial growth through sharper strategy, bolder creativity, better execution, and digital transformation of sales and marketing.
SCALE
We co-create ventures, spin-outs, new business lines, and innovative growth channels with ambitious teams. From market validation to launch, we’re hands-on.
BUILD
GET BOLDER. GROW FASTER.
“I really feel that Bolder has been a true partner through the ups and downs of our growth journey.”
// Founder & CEO of an IT Services business
“Bolder has been supporting me from the start, developing the concept and business model - with special focus on customers and go-to-market.”
// Serial Entrepreneur in FinTech